Automatic Software Testing

Monday, April 9, 2012

By Jason L. Beanster


Computers once monopolized the scenery of digital purchases. Anyone would log on to his computer; check out a website; try to find an item; and buy it digitally.

Users go on to get digital purchases, but more recently also on devices and tablets. Mobile phone and tablets present a new issue for business in the internet: separate load times, purchasing issues, and errors that can lead to countless sales lost.

The tablet industry is expected to increase 38% between now and 2015, rising from 67 million units to 248.6, based on Transparency Marketing Research. With this kind of massive growth expected to occur, websites should be more set to handle the flow of customers going to a web site on tablets or mobile devices. Everyday, numerous users of tablets and mobile phones visit an online site to make a purchase.

What commonly occurs with websites not prepared for these mistakes on the purchasing screen. A person may try to buy one item from his phone or tablet and several errors will occur, such as improper loading, item number problems, and drop down screen issues. The user who originally desired to purchase your item from a website may now look some where else. By using the proper testing services, you could be better prepared to prevent such smaller issues from occurring. Enduring slip-ups on a mobile device is not good, but enduring slow load times is impossible to deal with. Imagine going onto a website from your tablet device and each page taking half a minute if not more to load.

In an age where 4G/3G speeds and downstream data transfer rates of 6 Mbps for wireless Internet exist, there will be no justification for sluggish load times. Sure, response times is not going to be as quick on a cell phone as they will be on a home computer, but with full signal bars, no individual should wait one minute to load a single webpage.

Run some tests with the intention that all mobile users get the most possible load time for your company's information. Use mobile application testing tools if it is required, because your customers will either underestimate or not buy anything from your website if it is too slow for his or her liking. Mobile phones will continue to get smarter, while tablets will continue to supply wireless access to the Internet using cell towers. As the mobile industry expands, companies will need to start preparing for the purchases individuals will make with their devices or lose out on money in potential sales.




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